Positioning, launch, content, paid and lead generation — plus the agent-readiness layer most products still don’t have. Every engagement is a written scope for a fixed fee, agreed before anything starts.
An AI assistant, answering from what we actually do. It won’t quote a price — that happens on a call.
Want this scoped for your product? Leave an email and we’ll reply within two working days — your question comes with it.
Or skip the wait — book fifteen minutes.
Learned the hard way at


Where we come in
Most engagements are two or three of these. We scope the one that is costing you money this quarter, and leave the rest alone.
Sales says one thing, the site says another, and neither travels. We settle one answer — who it is for, what it is called, why they switch — and rewrite the homepage, the deck and the first line of the pitch to match.
Positioning & GTM strategy How we help →We run the launch to win the day: the post and its assets, hunter and supporter lists warmed weeks ahead, comment duty hour by hour. The target is #1 Product of the Day, and a week two that still moves.
Launch execution & Product Hunt How we help →Not a batch of posts — a system that keeps publishing: gap research, a weekly cadence, articles written against primary sources, internal linking. Built to rank on Google and get cited by ChatGPT and Perplexity.
SEO, AEO & content systems How we help →Your category is being discussed in threads you have no standing in, and they outrank you. We find the subreddits that matter, answer as a practitioner rather than a brand account, and earn the mentions that stick.
Reddit & community marketing How we help →Owned lead-gen properties that rank, vendor and referral partnerships, link building, and researched outbound from your own domain — so next month does not depend on who happened to tweet about you.
Lead generation & partnerships How we help →We set the workspace up the way an engineering team works: pages and experiments in version control, scripts a marketer can run without filing a ticket, and a scorecard that is produced rather than assembled by hand.
Marketing ops & marketing-as-code How we help →The one we care most about
Agent readiness is not a chatbot install. It is whether an AI agent can read your product, use it, and trust it enough to recommend it. The checklist is short:
llms.txtSee where you stand. Paste your site and get your AgentReady score in about twenty seconds — no signup.
If your AgentReady score doesn’t move, you don’t pay — the only guarantee we offer. Rather talk first? Book fifteen minutes.
How it works
Each is a written scope for a fixed fee, and you can stop at any of them.
Two weeks
A fixed-scope diagnostic of one surface. Findings ranked by impact against effort — and the small fixes made, not filed.
Six to twelve weeks
A defined project with a date. Reposition and relaunch, stand up a content engine, rebuild paid around qualified leads, or open a new channel.
Monthly, 30 days’ notice
We keep operating what was built. A weekly scorecard, and a short list of the decisions only you can make.
Run it follows Build, or an Audit that found a working system worth operating. It is never the first rung.
How pricing works
You are not buying hours, and you should not want to. An hourly rate makes the slowest possible version of the work the most profitable one. Every engagement is a written scope with a price attached, agreed before anything starts. If it takes twice as long as we thought, that is our problem.
There is no proposal fee, no discovery phase to buy, and no rate card, because there is no rate. We take two engagements at a time — when they are full we will tell you that instead of stretching.
Who’s behind it
GTMagentcy is Netanel Baruch’s firm. Eight years running go-to-market inside B2B SaaS — RestAR, Fixel AI, Zest before WalkMe acquired it, Venn, Jolt, Chargeflow — plus Queue, his own company, which he started bootstrapped, raised $1.6M for, and grew to $2M in revenue. He leads go-to-market at Novu today.
He takes the call, and he does the work.
More about him →Notes
Marketers used to brief work out to people. Now they write instructions and agents execute. These are notes on building marketing as a system instead of buying it as a service.
Fifteen minutes, no deck, no prep. If it isn’t a fit we’ll say so on the call and point you somewhere better.